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We’re no stranger to rumours and bandwagons about what makes your brows grow, thicken, lengthen, fall out, recede, disappear altogether (okay, a bit far) but this is a new one…

Sania Vucetaj, one of NYC’s best brow buffs, has put forward a new and, quite frankly for all us skin care freaks, pretty scary theory about why our eyebrows have stopped growing.

Sania said, ‘We tend to treat the brows as skin, but they’re actually hair follicles, and if we wouldn’t put something on our scalp, why would we put it on our brows?’

‘Clients who are careful to avoid any lotions have noticed tremendous growth — it just takes patience!’

What do you think? Is this the simple reason your brows have stopped growing? Or are we okay to go back to slathering our face in night creams before bed?

Tweet us and let us know @benitobrowbar and join the brow revolution.

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