Feeling overwhelmed by choice when you shop?
More consumers are wanting transparency about the products they are buying.A reason for this is consumers are becoming more aware of the sustainability issues around the product they are buying. This is already happening in America with large retailers choosing to have micro stores and less brands stocked.
Retailer Lemon Laine is known for its wellness and natural beauty products offered in their stores in the US. They offer custom made facial oils that are blended right there and then with the consumer. The company offers a fresh look at what beauty means and makes the shopping experience enjoyable and calm, which is something we can’t wait for. Try our recommended retailers for that feel good, do good shopping experience.
The shopping environment is similar to a bar with the shop being the “barista” to guide the consumer to the right product to them (similar to a barista guiding us to the right cocktail). The experience feels more intimate and for the consumer to be easier to discover and purchase.
Looking to make your hair salon experience trip more sustainable. Glasshouse specialise in modern colour and cuts using organic and natural ingredients, Glasshouse ticks a number of boxes when it comes to sustainable credentials. They also have a shop with some eco-friendly brands including RMS, Ilia and Austin Austin.
Find them at…
Netil House, 1 Westgate St. London, E8 3RL, glasshousesalon.co.uk
The content store is the perfect store to solve all your sustainable beauty dilemmas. From offering a “Detox Your Makeup Bag” service to ease your transition into sustainable beauty products. They also offer lifestyle products and fashion garments too. This is one shop to get everything you want in one way which is easier for you but also helping the planet.
Find them at…
32-34 New Cavendish Street, Marylebone, London, W1G 8UE , https://www.contentbeautywellbeing.com
3. The Ordinary Company
Pioneers of the “Honest” beauty trend made famous by Jessica Alba. The Ordinary company is a budget friendly brand offering products for all your beauty concerns. The company is expanding its store locations. We would recommend visiting their stores with the lab style interior and quirky way products are displayed in fridges it makes it an experience.
For store locations and to buy online go to https://theordinary.com/?lang=en®ion=GB
Lush is a company you are seeing conquering the British High street and encouraging more people to join their ways of sustainable beauty. The brand offers fun and exciting ways to make your beauty routine more fun by a brightly coloured bubble bath to an exotic shampoo bar. Some stores have branched off to offer a spa experience and a place to get a “Lush” new hairdo.
For store locations and to buy online go to https://uk.lush.com/
5. Le Labo
Originally from America but the demand for this brand is being more popular in the UK. The brands perfumes are hand-blended, with the whole journey of the fragrance being handcrafted.They believe in too many bottles of perfume and not enough soulful fragrances.The soul of a fragrance comes from the intention with which it is created and the attention its prepared.If you feel like self indulgence this is the brand for you, it not only has soul it smells great too.
Stockists are John Lewis and Harrods.Store locations in Edinburgh and London.Available at: https://www.lelabofragrances.com/?gclid=EAIaIQobChMI54f4sOu24wIVibTtCh1vPQNFEAAYASAAEgKohvD_BwE
6. Clicks & Mortor
Amazon have just launched 10 pops up to bring small retailers to the high street.Looking for something new and to be ahead of the trend, these pop up stores are for you.The purpose of the pop up is to bring 100 smaller brands to succeed the demands of consumers wanting to shop online and on the high street.
The first pop up in currently in Manchester, but keep an eye out for announcements of the pop up locations.
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